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Convention & Product Showcase 2026

Took placeOct 11–14, 2026Orlando, United StatesHospitality & Events
Convention & Product Showcase 2026 ran Oct 11–14, 2026 in Orlando, United States. 9 companies are listed at Convention & Product Showcase 2026: 9 sponsors. Published sponsorship packages run from $1,000 to $100,000 across 27 tiers (2026).more
Status
Took place
Dates
Oct 11–14, 2026
Location
Orlando, United States
Venue
Hyatt Regency Orlando
Organizer
National Beer Wholesalers Association
Industry
Format
In Person
Website
Lists read
nbwa.org

Key facts

Companies listed, rebooking, prices and rank.

Companies listed99 sponsors
Industry rank#84of 142 hospitality & events events
Packages from$1,00027 published, up to $100k
Attendees1,800organizer estimate

Who is there

The 9 companies here seen at the most other events we track.

All 9 companies
CompanyRoleIndustryOther eventsBooth or tier
Wells Fargo
Sponsor16other events
Northern Trust
Sponsor2other events
NIQ
Sponsor1other events
Texas Capital Bank
Sponsor1other events
3-Tier Beverages
SponsorNone
Greater
SponsorNone
iSellBeer
SponsorNone
Rehrig Pacific
SponsorNone
VIP
SponsorNone

Sponsorship

27 packages published for 2026.

All packages
GENERAL SESSION KEYNOTE SPEAKER SPONSOR$100kWELCOME RECEPTION MAIN SPONSOR$30kCHAIRMAN’S RECEPTION$25kWELCOME RECEPTION PHOTO BOOTH$20kREGISTRATION BRANDING$19kWATER BOTTLES$18k
$537$115k

Light band: the middle half of entry packages at 22 hospitality & events events ($671 to $8,000). Dark band: their top packages ($6,625 to $100k). Dots: this event.

Convention & Product Showcase 2026 sponsors

9 companies, grouped by the tier the organizer lists them under.

Sponsors

9 companies
CompanyIndustryOther events
Wells Fargo
16other events
Northern Trust
2other events
NIQ
1other events
Texas Capital Bank
1other events
3-Tier Beverages
None
Greater
None
iSellBeer
None
Rehrig Pacific
None
VIP
None

Convention & Product Showcase sponsorship packages and prices

Packages

As published by the organizer for 2026.

PackagePriceWhat it includes
GENERAL SESSION KEYNOTE SPEAKER SPONSOR$100,000Exclusive opportunity to sponsor the Keynote Speaker.
WELCOME RECEPTION MAIN SPONSOR$30,000Branding at the kickoff event.
CHAIRMAN’S RECEPTION$25,000Branding highlighted at the Chairman's reception.
WELCOME RECEPTION PHOTO BOOTH$20,000Branding on attendee photos from the photo booth.
REGISTRATION BRANDING$18,500Logo on Registration desk kick panels and overhead banners.
WATER BOTTLES$18,000Logo on all conference water bottles distributed to guests.
HOTEL KEYCARD ENVELOPES$15,000Branded company logo on every hotel room keycard envelope.
DISTRIBUTOR MEMBER MEETING$15,000Branding at the Distributor Member Meeting.
GENERAL SESSION SPONSOR$15,000Branding at the morning keynote address.
SEMINAR NOTEPADS & PENS$12,500Co-branded notepads and pens placed on tables in session halls.
NEXT GENERATION LEADERS’ RECEPTION$12,500Event recognition and opportunity to provide remarks.
BOARD OF DIRECTORS’ MEETING SPONSOR$12,500Branding at the Board of Directors meeting.
LANYARDS$12,500Logo on all conference lanyards distributed to guests.
ATTENDEE TOTE BAG$10,000Co-branded tote bags presented to each participant at registration.
BACKLIT STANDING SIGN$9,000Lighted, double-sided meter boards at registration.
CONVENTION AGENDA$8,500Logo recognition on the agenda and related materials.
MORNING COFFEE$8,500Branding at coffee stations before seminars.
SUSTAINABILITY SPONSOR$8,000Company message on recycling bins throughout the convention.
STACKED CUBES$8,000Company artwork on stacked, 4-sided square cubes.
FIRST IMPRESSION POP-UP TASTING$6,500Sponsor a tasting event outside the exhibit hall.
MORNING QUENCHER$6,500Distribute beverages to attendees at the General Session.
LED VIDEO WALL AD$5,000Advertisement displayed on video screens at the convention.
STANDING SIGN$3,000Standing sign placed in a high traffic area.
FLOOR DECAL PATHWAY$2,500Custom clings on the floor of the NBWA Exhibit Hall.
COFFEE QUEST$2,500Signage at the hall entrance and 50 Starbucks gift cards.
AISLE SIGN$1,500Logo added to the NBWA Aisle Sign in the exhibit hall.
EXHIBIT HALL BOOTH CRAWL$1,000Generate more foot traffic to your booth.

Against hospitality & events events

22 events that publish their prices.

Median entry package$1,750middle half $671 to $8,000
Median top package$23kmiddle half $6,625 to $100k
Cheapest here$1,000at or below the median
Top here$100kabove the median top package
$537$115k

Every published price, by level and industry

Source: nbwa.org/wp-content/uploads/2026/03/NBWA-2026-Sponsorship-Prospectus-F

Similar conferences and prospects

At other hospitality & events events, not here yet

Companies listed at two or more hospitality & events conferences that have never been at Convention & Product Showcase.

Find more
CompanyIndustryHospitality events
Marriott Marquis
marriott.com
Hospitality3events
Accor
accor.com
Hospitality2events
Alto Shaam Inc.
alto-shaam.com
2events
Atosa USA
atosausa.com
2events
Expedia Group
expediagroup.com
Internet2events
2events
2events
JM Smucker
jmsmucker.com
2events
J.T.M. Food Group
jtmfoodgroup.com
2events
Keurig Dr. Pepper
keurigdrpepper.com
Food & Beverages2events
Kikkoman Sales USA
kikkomanusa.com
2events
Kraft Heinz Company
kraftheinzawayfromhome.com
2events

How to sponsor Convention & Product Showcase

The organizer, its sponsorship inbox and prospectus, and the pages these lists come from.

Organizer
National Beer Wholesalers Association
nbwa.org
Sponsorship inbox
No sponsorship inbox published. Use the organizer’s website.

We list the addresses an organizer publishes for sponsorship and exhibit questions, never a named person’s email.

Where these lists come from

About Convention & Product Showcase 2026

Convention & Product Showcase 2026 ran Oct 11–14, 2026 in Orlando, United States.

9 companies are listed at Convention & Product Showcase 2026: 9 sponsors.

Published sponsorship packages run from $1,000 to $100,000 across 27 tiers (2026).

The NBWA Annual Convention & Product Showcase features 1,800 attendees, 175+ vendors, and 19 education seminars, focusing on the beer and beverage distribution industry.

Questions

Who sponsors at Convention & Product Showcase 2026?

9 companies are listed at Convention & Product Showcase 2026, including Wells Fargo, Northern Trust, NIQ, Texas Capital Bank, 3-Tier Beverages, Greater.

How much does it cost to sponsor Convention & Product Showcase?

Convention & Product Showcase publishes 27 sponsorship packages from $1,000 to $100,000.

When and where is Convention & Product Showcase 2026?

Convention & Product Showcase 2026 is Oct 11–14, 2026 in Orlando, United States, at Hyatt Regency Orlando.