Surf Expo 2026
Surf Expo 2026 ran Sep 16–18, 2026 in Orlando, United States. 571 companies are listed at Surf Expo 2026: 13 sponsors and 558 exhibitors. 236 were not at the 2025 edition, and 57% of 2025's companies came back. Published sponsorship packages run from $400 to $1,050 across 4 tiers (2026). Its companies also turn up most at PGA Show, SuperZoo, NRF : Retail's Big Show.more
Status
Took place
Dates
Sep 16–18, 2026
Location
Orlando, United States
Venue
Orange County Convention Center
Industry
Format
In Person
Website
Audience
Lists read
september2026.smallworldlabs.com, surfexpo.com
Editions
2 since 2025
Key facts
Companies listed, rebooking, prices and rank.
Companies listed57113 sponsors · 558 exhibitors
New this edition+236not listed at 2025
Came back57%of 2025's 588 companies
Industry rank#7of 77 retail & e-commerce events
Packages from$4004 published, up to $1,050
Seen at other events8%of these companies
Booth numbers558of 558 exhibitors
Editions tracked2since 2025
Who is there
The 10 companies here seen at the most other events we track.
| Company | Other events | Booth or tier |
|---|---|---|
Skechers USA Inc. skechers.com | 8other events | 913 |
Emerald Reserved New | 5other events | 1 |
FAIRE faire.com | 5other events | 2273 |
| 3other events | 1354 | |
4ocean New | 2other events | |
Hang Loose Bands hangloosebands.com | 2other events | 762 |
| 2other events | 2168 | |
Skechers New | 2other events | |
SUNWISE STYLE sunwisestyle.com | 2other events | 2511 |
7Diamonds 7diamonds.com | 1other events | 736 |
Exhibitor profile
How many other events these companies go to.
Year over year
Against the 2025 edition's 588 companies.
236 new335 came back253 not back
5882025
5712026
Sponsorship
4 packages published for 2026.
$320$86.3k
Light band: the middle half of entry packages at 13 retail & e-commerce events ($725 to $8,300). Dark band: their top packages ($2,550 to $75k). Dots: this event.
Related conferences
Where the same companies turn up.
| Conference | Shared companies |
|---|---|
PGA Show 2027 · Retail & E-commerce | 2shared |
SuperZoo 2027 · Retail & E-commerce | 6shared |
NRF : Retail's Big Show 2027 · Retail & E-commerce | 3shared |
Summer Fancy Food Show 2026 · Retail & E-commerce | 2shared |
ICAST 2026 | 16shared |
Surf Expo 2026 sponsors
13 companies, grouped by the tier the organizer lists them under.
Sponsors
| Company | Other events |
|---|---|
4ocean New | 2other events |
Skechers New | 2other events |
Banana Moon New | 1other events |
Salt Life New | 1other events |
Tommy Bahama New | 1other events |
Ahead New | None |
Bogg Bags New | None |
Dune Jewelry New | None |
O'neill clothing New | None |
Pacsafe New | None |
Ripcurl New | None |
Salty Crew New | None |
SunBum New | None |
Surf Expo 2026 exhibitors
558 companies had a booth. These 150 are seen at the most other events; the full list is A to Z on its own page.
| Company | Other events | Booth or tier |
|---|---|---|
Skechers USA Inc. skechers.com | 8other events | 913 |
Emerald Reserved New | 5other events | 1 |
FAIRE faire.com | 5other events | 2273 |
| 3other events | 1354 | |
Hang Loose Bands hangloosebands.com | 2other events | 762 |
| 2other events | 2168 | |
SUNWISE STYLE sunwisestyle.com | 2other events | 2511 |
7Diamonds 7diamonds.com | 1other events | 736 |
AFTCO aftco.com | 1other events | 817 |
Belvedere Marketing belvedereexclusive.com | 1other events | 2157 |
BloqUV bloquv.com | 1other events | 1715 |
Captain Closeout captain-closeout.com | 1other events | 2043 |
CHUMS chums.com | 1other events | 925 |
| 1other events | 1651 | |
| 1other events | 828 | |
| 1other events | 1954 | |
Dry Brew drybrew.com | 1other events | 757 |
E&S Pets esimports.com | 1other events | 2450 |
Elastic Suite elasticsuite.com | 1other events | 902 |
| 1other events | 2202 | |
| 1other events | 1409 | |
Free Fly Apparel freeflyapparel.com | 1other events | 637 |
frogg toggs froggtoggs.com | 1other events | 1229 |
| 1other events | 717 | |
Haven New | 1other events | 732 |
Hook & Tackle hookandtackle.com | 1other events | 1417 |
| 1other events | 2840 | |
| 1other events | 1743 | |
| 1other events | 2763 | |
League, Legacy, Ouray and Locale (L2 Brands) l2brands.com | 1other events | 1243 |
| 1other events | 1563 | |
| 1other events | 1831 | |
| 1other events | 810 | |
SALTY CREW salty-crew.com | 1other events | 442 |
Sand Cloud sandcloud.com | 1other events | 136 |
| 1other events | 663 | |
| 1other events | 1629 | |
| 1other events | 1852 | |
Xtratuf xtratuf.com | 1other events | 517 |
1 Brilliant Gift, LLC | None | 2047 |
| None | 1233 | |
7th & Palm 7thandpalm.com | None | 1848 |
AAB Style, Inc. aabstyle.com | None | 2924 |
ABC 123 Accessories abc123wholesale.com | None | 3059 |
Adams Headwear By Whispering Pines wpsportswear.com | None | 2130 |
AFTCO MFG. CO., INC. marshwearclothing.com | None | 816 |
Ahead, LLC aheadweb.com | None | 1403 |
AI Imports New | None | 2713 |
AIR BALANCE allfootwear.com | None | 2402 |
ALLCLOUD allcloudapparel.com | None | 2817 |
Alma Swim Foundation almaswim.org | None | 1467 |
Aloe Up Sunscreen aloeup.com | None | 2025 |
ALOHA Collection aloha-collection.com | None | 931 |
| None | 1446 | |
| None | 602 | |
AMEREX GROUP amerexgroup.com | None | 1562 |
America & Beyond americaandbeyond.us | None | 1625 |
American Backcountry / The Maritime Portfolio americanbackcountry.com | None | 2314 |
American Gift Corporation agiftcorp.com | None | 2403 |
| None | 1706 | |
AnaClare Womens Apparel anaclare.com | None | 1507 |
| None | 1115 | |
| None | 1649 | |
ANGIE / NOSTALGIA angieclothes.com | None | 1533 |
| None | 1832 | |
ANNE COLE annecole.com | None | 1162 |
| None | 1167 | |
Aqua Case aquacase.net | None | 720 |
| None | 709 | |
| None | 1931 | |
Artforms artformsinc.com | None | 2545 |
Artisans, Inc. artisansinc.com | None | 2114 |
ARYEH aryehcollection.com | None | 1429 |
| None | 2269 | |
Atomik Tiki/ Sunny Daze New | None | 2032 |
| None | 1554 | |
Austin's, Inc. austinsinc.com | None | 2214 |
Avalon Apparel colorsofavalon.com | None | 2854 |
Avani del Amour avanidelamour.com | None | 1728 |
| None | 1135 | |
| None | 2649 | |
Baja Llama bajallama.com | None | 563 |
Ballast Outdoor Gear ballastgear.com | None | 328 |
BAMBOO CAY bamboocay.com | None | 1814 |
Banana Moon bananamoon.com | None | 1062 |
Baozan Industrial Co., Ltd. New | None | 808 |
| None | 1749 | |
| None | 1532 | |
Beach & Barn beachandbarn.com | None | 615 |
| None | 2849 | |
BEACH LUNCH LOUNGE bllcollection.com | None | 1609 |
Beantown Brand Apparel beantownbrand.us | None | 2134 |
Ben Kaufman Sales Co. bkaufman.net | None | 3021 |
benjamin intl benjamininternational.com | None | 2537 |
| None | 2572 | |
Bicast bicast.com | None | 2151 |
Big Black Dick Caribbean Rum New | None | 2962 |
Big Hed bighed.com | None | 2434 |
BILLABONG billabong.com | None | 740 |
BIMINI BAY OUTFITTERS biminibayoutfitteres.com | None | 1003 |
BinkyBro binkybro.com | None | 325 |
Blanco by Nature blancobynature.com | None | 1725 |
| None | 1347 | |
| None | 2351 | |
Bo Fashion Import bofashionimport.com | None | 2211 |
Board Retailers Association (BRA) boardretailers.org | None | 463 |
| None | 2137 | |
Body Glove, Skye, Eidon sgssports.com | None | 1203 |
BOGG BAG INC. boggbag.com | None | 814 |
Bohio by JMP jmpfashions.com | None | 2036 |
Bond-Eye Australia Pty. Ltd bond-eye.com | None | 962 |
Booē booe.com | None | 421 |
| None | 2617 | |
| None | 2746 | |
BRIXTON brixton.com | None | 449 |
Brook Textiles Inc brooktextiles.com | None | 3035 |
BSA, Blue Sage Accessories New | None | 748 |
Burnside/Sierra Pacific Apparel sierrapacificapparel.com | None | 807 |
Cabana Life cabanalife-wholesale.com | None | 1602 |
Call For The Wild forwild.com | None | 671 |
| None | 1733 | |
| None | 815 | |
Cape Cod Chokers capecodchokers.com | None | 1842 |
Cape Shore cape-shore.com | None | 2063 |
| None | 1130 | |
| None | 424A | |
Casa Costera casacosteraco.com | None | 1133 |
| None | 1433 | |
CATCH SURF catchsurf.com | None | 741 |
CBLC Wholesale, Inc. cblcwholesale.com | None | 2632 |
CEEB Swimwear / Demi's Swimwear islandworldswim.com | None | 1256 |
Charming Shark charmingshark.com | None | 1125 |
| None | 2362 | |
chicka-d chicka-d.com | None | 1745 |
| None | 1168 | |
Clearwater Marine Aquarium marineliferescueproject.org | None | 573 |
CLUB MODA lamodaclothings.com | None | 1432 |
Coast Hippie coasthippie.com | None | 1948 |
Coastal Kayaks and Paddlesurf coastalkayaks.net | None | 968 |
Coolibar coolibar.com | None | 1807 |
| None | 1663 | |
| None | 124 | |
CorpoBonito Swimwear corpobonitowear.com | None | 1866 |
COTTON COLLECTION cottoncollection.us | None | 2928 |
cotton Love cotton-love.com | None | 2242 |
Crazy Apparel Inc. dimcoapparel.com | None | 3070 |
| None | 2452 | |
Creative Wraps / Raya Sun rayasun.com | None | 2042 |
CRESSI cressiamerica.com | None | 824 |
Cruz Accessories cruzaccessories.com | None | 2124 |
Surf Expo sponsorship packages and prices
Packages
As published by the organizer for 2026.
| Package | Price | What it includes |
|---|---|---|
| Full Scene with Exhibitor Spotlight Add On | $1,050 | |
| Accessories Scene with Exhibitor Spotlight Add On | $850 | |
| Full Scene | $600 | 4 full looks by your brand featured in one daily fashion show (total of 3 shows), Logo inclusion on-screen at Fashion Show. |
| Accessories Scene | $400 | Product included in 4 looks in one fashion show daily (total of 3 shows), Logo inclusion on-screen at Fashion Show. |
Against retail & e-commerce events
13 events that publish their prices.
Median entry package$2,500middle half $725 to $8,300
Median top package$8,300middle half $2,550 to $75k
Cheapest here$400at or below the median
Top here$1,050below the median top package
$320$86.3k
Source: surfexpo.com/wp-content/uploads/2016/02/SurfExpo_J17_Fashion_Show_Scen
Year over year
Who is new, who came back and who dropped out, edition by edition.
Companies per edition
5882025
5712026
Edition by edition
| Edition | Companies | New | Back | Not back |
|---|---|---|---|---|
| 2026 · Orlando | 571 | +236 | 335 | 253 |
| 2025 | 588 |
New for 2026
236 companies not listed at 2025. The ones seen at the most other events first.
| Company | Other events |
|---|---|
Emerald Reserved New | 5other events |
| 3other events | |
4ocean New | 2other events |
| 2other events | |
Skechers New | 2other events |
Banana Moon New | 1other events |
| 1other events | |
| 1other events | |
| 1other events | |
| 1other events | |
| 1other events | |
| 1other events | |
Haven New | 1other events |
| 1other events | |
| 1other events |
At 2025, not back
253 companies did not return.
| Company | Other events |
|---|---|
 Shopify shopify.com | 11other events |
Elevate | 10other events |
Huge Brands hugebrands.com | 2other events |
BuDhaGirl budhagirl.com | 1other events |
CHASING FIN chasingfin.com | 1other events |
Fiberlite Umbrellas fiberliteumbrellas.com | 1other events |
SALT LIFE saltlife.com | 1other events |
A Charged Life - Your 'On-the-Go' Mobile Accessories achargedlife.com | None |
AARP Community Programs / Livetech, LLC | None |
ADYRO adyro.com | None |
AHVD LLC TROPICAL WALL ART | None |
ALEXANDER | None |
AMERICAN HERITAGE americanheritage.co | None |
Aqua Babiez aquababiez.com | None |
Arbor Skateboards arborcollective.com | None |
Similar conferences and prospects
Conferences that share the most companies
Where Surf Expo's sponsors and exhibitors also turn up.
| Conference | Shared companies |
|---|---|
PGA Show 2027 · Retail & E-commerce | 2shared |
SuperZoo 2027 · Retail & E-commerce | 6shared |
NRF : Retail's Big Show 2027 · Retail & E-commerce | 3shared |
Summer Fancy Food Show 2026 · Retail & E-commerce | 2shared |
ICAST 2026 | 16shared |
SwimShow 2027 | 4shared |
| 4shared | |
DEMA Show 2026 · Hospitality & Events | 3shared |
Natural Products Expo West 2027 · Agriculture & Food | 3shared |
At other retail & e-commerce events, not here yet
Companies listed at two or more retail & e-commerce conferences that have never been at Surf Expo.
| Company | Retail events |
|---|---|
Manhattan Associates manh.com | 5events |
Salesforce salesforce.com | 5events |
Adyen adyen.com | 4events |
Akeneo akeneo.com | 4events |
Algolia algolia.com | 4events |
Bazaarvoice bazaarvoice.com | 4events |
Bloomreach bloomreach.com | 4events |
Blue Yonder, Inc. blueyonder.com | 4events |
Braze braze.com | 4events |
Brevo brevo.com | 4events |
ChannelEngine, INC. channelengine.com | 4events |
 Cloudinary cloudinary.com | 4events |
How to sponsor Surf Expo
The organizer, its sponsorship inbox and prospectus, and the pages these lists come from.
Sponsorship inbox
No sponsorship inbox published. Use the organizer’s website.
Prospectus or sponsor page
surfexpo.com/wp-content/uploads/2016/02/SurfExpo_J17_Fashion_Show_Scene_Sponsorship_Contract.pdfWe list the addresses an organizer publishes for sponsorship and exhibit questions, never a named person’s email.
Where these lists come from
- september2026.smallworldlabs.com558 companies, read Sep 25, 2026
- surfexpo.com10 companies, read Oct 1, 2026
- surfexpo.com3 companies, read Oct 1, 2026
About Surf Expo 2026
Surf Expo 2026 ran Sep 16–18, 2026 in Orlando, United States.
571 companies are listed at Surf Expo 2026: 13 sponsors and 558 exhibitors. 236 were not at the 2025 edition, and 57% of 2025's companies came back.
Published sponsorship packages run from $400 to $1,050 across 4 tiers (2026).
Its companies also turn up most at PGA Show, SuperZoo, NRF : Retail's Big Show.
Surf Expo is the largest and longest running watersports, resort and coastal outdoor lifestyle tradeshow in the world, featuring wholesale apparel, swimwear, accessories, and hardgood brands. It attracts qualified buyers from across the globe.
Questions
Who exhibits at Surf Expo 2026?
571 companies are listed at Surf Expo 2026, including Skechers USA Inc., Emerald Reserved, FAIRE, 71lbs, 4ocean, Hang Loose Bands.
How much does it cost to sponsor Surf Expo?
Surf Expo publishes 4 sponsorship packages from $400 to $1,050.
When and where is Surf Expo 2026?
Surf Expo 2026 is Sep 16–18, 2026 in Orlando, United States, at Orange County Convention Center.
Do sponsors and exhibitors come back to Surf Expo?
57% of the companies at the 2025 edition came back, and 236 companies are new.